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If you’re in London town make sure to pop by G-Shock East and check out their latest art exhibition featuring work by DONE London. Starting life as a t-shirt label, DONE has branched out into vinyl sleeves, prints and stickers, and are currently in cahoots with Peckham’s Cons [...]

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Matthew Miller G-Shock

Street meets Savile Row with British fashion designer Matthew Miller unveiling his very own signature G-Shock the current London Collections: Men fashion show. Based on the GB-6900B, the clean white face is contrasted with a digital print band bearing a rugged stony texture. Out in October, thanks to WatchPro for the [...]

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Opening Ceremony x Baby-G

Designer darlings Opening Ceremony are poppin’ and shockin’ their brand new 20th anniversary Baby-Gs, opening a pop-up shop in their dazzling Omotesando department store. Festooned with a fingerprint pattern inspired by Belgian folk tales, these wild wrist huggers pay homage to the original Baby-G DW-520 that burst eyeballs [...]

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Rita-Ora-addias-collaboration

Rita Ora inked some sort of endorsement deal with adidas Originals back in January this year, but only now do we get a better idea of what will come from the collaboration. Ora, perhaps known even more as a fashionista than a musician in the US, won’t just [...]

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DAFT-PHARELL-EDIT

Adidas Originals is continuing to bolster their design roster with the biggest names in music, announcing Pharrell Williams as the latest long term collaborator. We’ve been suspecting something for a while, as Pharrell hit red carpets around the world wearing custom Stan Smiths and the immortal Three Stripe [...]

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Miranda Kerr, AKA President Baberaham Lincoln, has allowed Reebok into her fully functional babe lair to shoot a new commercial for their slim-fit Skyscape sneaker. In this pulsating narrative, a post-workout Miranda arrives home and removes several articles of clothing and gets in the shower. Only when she [...]

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